Should knowledge retention be high on organizations‘ agenda?

I originally published this post on the Headshift blog in 2008. ]

Yesterday I stumbled across a post by Gordon Ross of Thoughtfarmer talking about a client where 50% of its staff is eligible to retire in the next eight years. What a massive brain drain! But we don’t even have to go that far into the future. Times are tough now. The lists of laid-off employees (here and here) become longer and longer with every day. Even though these are two totally different scenarios, the fact that people and their knowledge are leaving an organization is the same.

Most companies have extensive data backup and disaster recovery plans in store. I think it speaks for itself that companies are still more concerned about machines breaking down than people leaving the company. Axing people now may help to cut costs and survive the economic downturn. However, if companies do not take action to retain the knowledge of people leaving, they will face increased transaction and training costs in the long run.

Obviously, the problem of knowledge retention is not entirely new. It has been on the agenda of knowledge managers for a long time. Early efforts included conducting interviews or documenting everything the employee deemed to be important shortly before leaving the organization. I personally have not read any statistics (or even seen an ROI ) on how fruitful these efforts actually are. However, I can imagine that the success is rather limited, since there are various problems with such formal approaches:

  • What is important to one person is not necessarily important to others.
  • Most knowledge cannot be documented but is inherently connected to people.
  • Questions and documents are inadequate to capture informal conversations or to make social connections visible.
  • Given our short time span, it is very likely to miss important pieces of information when interviews are conducted.
  • If an employee is laid off…

In short, relying only on formal approaches like the ones mentioned above will yield poor results when it comes to knowledge retention. I am not saying that these do not bring any benefit, but it should be clear that an organization needs to take a more holistic and especially timelier approach to knowledge retention. Holistic in the sense of being able to capture/transfer informal knowledge and timely meaning starting today and not when an employee is about to leave. Knowledge retention starts as soon as a new employee comes into the office for the first time. In almost every interaction between people, let it be online or offline, knowledge is created and shared. These interactions are vital for knowledge transfer, as most knowledge is attached to people and cannot be captured in formal ways.

Instead of trying to document everything and controlling knowledge transfer, invest your efforts in facilitating knowledge networking. Allow employees to connect and interact with each other using simple tools. By doing so knowledge is naturally disseminated across the organization. In case an employee leaves the company, there are others that (most probably) carry parts of his work-related knowledge or know someone that knows. In the end, this informal approach to knowledge retention could save the company considerable amounts of money, because people do not have to spend extra time for interviews / questionnaires etc. when leaving the company and new people can get up to speed much quicker, as they can rely on the help and knowledge of the other employees.

I believe that the notion of knowledge retention as a one-off activity in a distant future will soon disappear. Instead, organizations will need to find ways to make it part of employees‘ day-to-day work – from their first to their last day at the organization.

That’s easier said than done, but here are some tactics that can help to achieve that:

1) Increase transparency

Large organizations are ‚famous‘ for re-inventing the wheel, since the left hand doesn’t know what the right hand is doing. Give employees smart tools that enable them to easily communicate, collaborate and connect with each other on an organization-wide level.

2) Enable free flow of information

Too often gatekeepers and inappropriate tools are major barriers to information flow. Employees should be able to decide what information is important and relevant to their work.

3) Focus on personal productivity

Employees are primarily concerned about their own performance. Give them simple tools that make them more productive, but which at the same time make use of network effects and benefit the organization as a whole.

4) Get out of the way!

Facilitate but don’t control!

Surely, this is by no means an exhaustive list of tactics. If you have any other thoughts or suggestions on how to tackle knowledge retention, please consider leaving your comment below.

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