Your smart wardrobe – the ultimate platform!

Imagine a world in which your wardrobe is connected, smart and offers more value than just storing your clothes. Wardrobes ought to be the perfect platform that no one has conquered yet but which provides huge potential. In this article I look at ways how this future could look like.

Corporate website trend: From destination to platform

Summary: Moving ‘from destination to platform’ is the sixth corporate website trend we identified. This post is part of a series of blog posts in which we look at trends for corporate websites. The Web is a platform. Facebook is a platform. Why not the […]

From traditional business to social business

When businesses ask for a social media strategy, what they are often really asking for is: Get me a presence on Facebook, Twitter and the like. The mantra of cultural and organisational change that is required in the social web seems to ring hollow. To be fair, […]

social business

Manage, and you may survive! Facilitate, and you may thrive!

[ I originally published this post on the Headshift blog in 2009. ] Recently I went to see an organization, and a good while into a very pleasant conversation I was asked: ‘Will we (organization) become obsolete in ten years’? What a daunting question! What had happened? […]