Corporate website trend: From channel to canvas

Summary: Moving ‚from text to active content‘ is the third corporate website trend we identified. This post is part of a series of blog posts in which we look at trends for corporate websites. When companies started to flock to the WWW things were simple. […]

From traditional business to social business

When businesses ask for a social media strategy, what they are often really asking for is: Get me a presence on Facebook, Twitter and the like. The mantra of cultural and organisational change that is required in the social web seems to ring hollow. To be fair, […]

From the local village to the global village and back

[ I originally published this post on the Headshift blog in 2009. ] Over the past decades we have seen the world becoming smaller and smaller thanks to new technologies. Location has almost become irrelevant when it comes to communicating, collaborating and connecting with other people. If […]

Is the concept of microblogging scalable?

[ I originally published this post on the Headshift blog in 2009. ] This blog post was originally published by me on the Headshift blog in 2009. It seems that there are only two topics people talk about these days . One is the economic turmoil and […]

social business

Manage, and you may survive! Facilitate, and you may thrive!

[ I originally published this post on the Headshift blog in 2009. ] Recently I went to see an organization, and a good while into a very pleasant conversation I was asked: ‚Will we (organization) become obsolete in ten years‘? What a daunting question! What had happened? […]

EU blogging on the rise?

[ I originally published this post on the Headshift blog in 2007. ] Earlier this week Mariann Fischer Boel, Commissioner for Agriculture and Rural Development entered the blogosphere. Welcome, Mariann! As far as I know, is she the second high-ranked person at the EU who blogs. She […]